Major Platform Update: SOCMASTER continues to grow and expand, and now we have another big upgrade — payment via regular bank cards and PayPal. Until now, the only way to pay was with cryptocurrency; today, it's as simple as buying a subscription on any normal SaaS service.
What Changed — Briefly
Until recently, SOCMASTER could only be paid for with crypto (USDT / BTC / ETH via NOWPayments). This is convenient for tech-savvy users but created a barrier for most entrepreneurs and marketers who are used to paying for software and services with a card.
Now we've added classic payment methods:
- Bank cards — Visa, Mastercard, including cards issued in Russia, the EU, and other regions
- SBP — Faster Payments System (for Russian customers)
- PayPal — for customers in Europe, the US, Latin America, and other regions where PayPal is the standard
- 3 currencies to choose from: USD, EUR, RUB — pick whichever is more convenient at checkout
Cryptocurrency remains available — for those who prefer USDT/BTC/ETH, nothing changes. There's just more choice now.
Available: Visa, Mastercard, SBP, PayPal, USDT/BTC/ETH. Currencies: USD, EUR, RUB.
Monthly Card Subscription — What It Means
The biggest update to the payment model is the convenient monthly subscription you can set up with a card. Previously, every payment required a manual crypto transaction — that took time, and some users simply didn't follow through with the next payment.
Now it works like any standard SaaS service:
- You subscribe on the payment page — the amount is charged to the card immediately.
- After 30 days, the next payment is automatically charged — no manual renewal needed.
- You can cancel anytime — no support calls or long processes; once cancelled, nothing else is charged.
- Receipt by email after each payment — for accounting, reporting, or personal records.
This is especially convenient for agencies and sales teams: you can put SOCMASTER on permanent rotation without worrying about monthly manual payments, and focus on working with leads.
What This Means for You as a Customer
If you've been holding off on SOCMASTER because of the inconvenient payment method — that barrier is now gone:
- No need to learn crypto — go to the page, enter your card details, done.
- No need to explain to your accountant what that NOWPayments transaction in the statement is — it's a regular SaaS payment, like Notion, Slack, or Figma.
- No need to keep a USDT balance on an exchange and worry about the rate — pay in the currency you do business in.
- The subscription can be expensed as a regular service — the payment has a proper status and receipt.
For existing customers: nothing needs to change. If crypto works for you — keep using it. If you want to switch to a card — cancel your current subscription and set up a new card-based one in one click.
What's Inside SOCMASTER — A Reminder
SOCMASTER is software that helps generate traffic and leads from the internet and social media without an ad budget. Inside:
- Target audience prospecting — parsing Facebook group members, Instagram followers, active commenters, members of Telegram channels and subreddits, B2B audiences on LinkedIn
- Account warm-up — background algorithm operations to make your working profiles look "organic" to platforms and avoid restrictions
- Outreach and engagement scenarios — templates, multi-step branched message sequences, follow-ups, A/B testing of offers
- AI assistant — suggests reply options in conversations, generates context-aware follow-ups, speeds up the manager 2–3×
- CRM with funnel stages — statuses, history, notes, so leads don't get lost between conversations
- Unified messenger — all dialogs from Facebook Messenger, Instagram Direct, LinkedIn, Telegram, and other channels in one window
Learn more about how all of this works together in our guides "How to Get Leads from Social Media Without Ads", "Facebook Automation for Business", and "The Complete Lead Generation Guide for 2026".
How to Subscribe — 3 Steps
- Go to socmaster.pro/buy — this is the payment method selection page.
- Click "Card" — the Lava.top payment page opens, where you can choose the currency (USD / EUR / RUB) and method (Visa/Mastercard card, SBP, or PayPal).
- Enter your card details and confirm the payment — once successful, your access key is delivered to your email immediately, and the subscription is set to auto-renew every 30 days.
Alternatively — on the same page, you can choose "Crypto" and pay in USDT, BTC, or ETH via NOWPayments. The payment method has no impact on functionality — you get the same product.
What's Next in Platform Development
Expanding payment methods is part of a bigger journey to make SOCMASTER accessible to any business, in any country, on any device. Already done:
- Cross-platform support: Windows, macOS Apple Silicon, macOS Intel — see the article on the Intel version
- Full UI localization: Russian and English — toggle anywhere in the dashboard
- 5 social media modules: Facebook, Instagram, LinkedIn, Twitter/X, Reddit — single shell, shared CRM
- Payments: cards + PayPal + crypto — pick what works best for you
Coming soon:
- Telegram Master — Telegram channels integrated with CRM and cross-channel scenarios
- AI assistant enhancements — long conversation context support and more accurate suggestions
- New scenarios for Instagram Direct and Stories
- B2B sequences in LinkedIn for outbound teams
The easiest way to follow updates is here, in the SOCMASTER Knowledge Base — under the "SOCMASTER News" section.
In Brief
The platform keeps evolving. Instead of the narrow "crypto-only" approach, you now have the full set: Visa/Mastercard, SBP, and PayPal in USD, EUR, or RUB. The monthly subscription takes a minute to set up and one click to cancel — no friction. The goal is the same — to let every entrepreneur put SOCMASTER on themselves or their team and get a steady stream of leads from social media without getting distracted by technical payment hurdles.